Blog

Around the holidays, we all sometimes feel a bit more emotional. Whether it’s from the stress of holiday preparations or from the joy of the season, all your customers are simply feeling more this time of year. Fortunately, this is a great opportunity to both take advantage of the happy, bustling festivities and to help the tense customers feel reassured and content while they shop – all through their emotional responses.   1. Store layout can make customer feel at ease – or not. The layout of a store is critical to eliciting the most ideal emotional response from your...

Read more

We may have seen some unexpected changes to the retail landscape in 2020, but here’s the good news: Holiday spending looks as strong as ever.  In fact, surveys show that consumers plan to spend 3% more than last year — but how they’re buying is different. Online shopping has skyrocketed, so if you want to rake in retail sales this holiday season, e-commerce is the place to look. Spruce up your web presence with the tips below. Make your brand feel festive It should go without saying, but if your business doesn’t appear excited about the holiday, your customers won’t,...

Read more

What sets successful private label brands apart? If you’re just starting out (or if your current private label business could use a boost), that’s the ultimate question.  Many believe that a big investment is the key, but we know better — after more than 25 years as a worldwide private label provider, we’ve seen hundreds of brands start small and grow into incredibly lucrative retail lines. Explore the roadmap below to see what smart businesses do in common along the way to success. 

Read more

In honor of Halloween, we’re exploring two of our skin-renewing face masks — and the slightly creepy-sounding, yet powerful microorganisms that make them work: Bacteria and fungi. 

Read more

Has your business begun planning for the holidays? If not, now might be the time. Ordinarily, 1 in 5 people begin purchasing gifts as early as October — but 2020 is no ordinary year. Market forecasters predict that this year’s holiday shopping season will ramp up much sooner than usual due to disruptions to Halloween and other autumn traditions. You should be ready to start the festivities by mid-to-late October. Luckily, we have just the thing. 

Read more

In nature, autumn is an important transitional season. Animals store up nourishment to prepare for the coming cold. Trees pull resources from their leaves, preserving energy for the dark winter months ahead (and producing spectacular displays of colorful fall foliage). As temperatures and humidity begin to drop, our skin can benefit from some preparation, too. Here’s what your clients should start doing now.

Read more