May is Melanoma and Skin Cancer Awareness Month—a powerful opportunity to highlight the importance of daily sunscreen use. As we head into the summer months, it’s the perfect time to educate your clients on how to protect their skin from UV damage while addressing common concerns like discoloration, dehydration, dullness, and visible signs of aging.
For skincare professionals, having the right sun protection products—and the expertise to recommend them—can make all the difference.
In this guide, we’re breaking down the benefits of our two best-selling professional sunscreens: Radiant Shield and Ultra Replenishing Sunscreen. Learn how to position these advanced broad-spectrum SPF formulas to match your clients’ unique skin needs and build more value into your sun protection recommendations.
Radiant Shield: Glowing skin meets post-procedure protection.
This 100% mineral, non-nano zinc oxide sunscreen does more than protect—it perfects.
If your patient’s skin is sensitive, recently treated, dull, or easily irritated, this formula doubles as a protective barrier and a beauty enhancer. It offers a warm, sheer glow and powerful antioxidants that fight free radical damage, dehydration, and discoloration.
Sales Tip: Suggest Radiant Shield to post-procedure clients or those using actives like retinol or exfoliants—it calms, conceals redness, and shields vulnerable skin while delivering a visible glow.
Ultra Replenishing Sunscreen: Anti-aging multitasker meets makeup primer.
With a hybrid of mineral and organic filters, this sunscreen is cosmetically elegant and fully loaded with skin-supportive peptides and pollution protection.
Great for daily use, urban dwellers, and aging skin, it smooths, firms, and primes skin for makeup while guarding against blue light and environmental aggressors.
Sales Tip: Recommend to patients who want a “do-it-all” SPF—especially those in front of screens all day or who want to simplify their morning routine with a multi-tasking formula.
Expert Tip: Pair with Vitamin C for Superior Protection
Want to take your skincare recommendation to the next level?
Encourage clients to apply a Vitamin C antioxidant serum like C-Stem or Vita-C Peptide Spray before sunscreen. Why?
Superior Sun Protection: While sunscreen is essential for blocking UV rays, it doesn’t stop free radicals that are still generated during sun exposure. Vitamin C neutralizes those free radicals, reducing the risk of sun damage, discoloration, and long-term skin aging.
Pro tip: Vitamin C in the morning + sunscreen = optimal defense, brighter skin, and better long-term results.
Business Tip: How to Maximize Sun Care Season
- Bundle it up: Create SPF + Vitamin C pairings to boost AOV and support more complete routines.
- Highlight benefits over ingredients: Guide clients based on lifestyle and skin concerns, not just SPF numbers.
- Keep the conversation going: Skin Cancer Awareness Month is just the beginning—sun care sales continue to rise throughout summer. Now’s the time to help your clients build smart habits that protect and perfect their skin every day.
Sunscreen shouldn’t be an afterthought. With Radiant Shield and Ultra Replenishing Sunscreen, you’re offering skincare that protects and perfects. Help your patients understand the why behind each formula—and the wow behind combining it with targeted antioxidants.
Questions about which SPF is best for your patients? Need promotional marketing materials? W here to support you – contact us today!
