Embedding testimonial videos to your website can help provide fresh and relevant content about a new product and/or service. Be sure to link your email newsletters to pages on your website that contain videos.
* CosMedical Technologies cannot be held responsible for the availability and/or accuracy of 3rd party content.
Email marketing is a great way to keep fresh in your clients’ minds and to remind them you’re there to help them.
Need a email marketing platform? Don't know where to begin?
Our marketing team is here for you. If you need of a simple, easy-to-use, and cost-effective email marketing platform, we can supply you with the same system we use for our newsletters. You pay as you go for each campaign you send out. Ask your Account Executive to be connected to the marketing team to maximize your email marketing potential.
1. Create outstanding content that educates
Your marketing content should help answer questions that patients are repeatedly asking about in your field. Take the opportunity highlight and educate your clients about new products and procedures, and share some pearls of wisdom for at-home skincare.
2. Special Promotions
Promote product-service tie-ins in your newsletter to increase traffic to your facility. Combining a top service with your product of choice can help boost interest, especially when you offer a promotion. Then, when your client comes to your office, you have the ability to engage with them further.
3. Encourage social sharing and word of mouth
One of the best ways to get clients on your website and through your doors is a testimonial from one of your clients with great skin. Ask your clients for their opinions on products, services, and their overall experience. Make it easy for them to leave feedback on your website or on social media pages, such as Yelp and Foursquare. You might be surprised by the turn out.